Price differences meat and meat substitutes
How affordable are plant-based meat substitutes?
Questionmark researched the price differences between meat and meat substitutes in Dutch and Belgian supermarkets. To encourage the protein transition, meat substitutes should be affordable and comparable in price to meat counterparts. The prices of meat and meat substitutes are compared in the largest supermarkets.
Latest findings
The Dutch consumer looking to save money is better off filling their shopping basket with plant-based rather than animal based products. Two years ago, a plant-based shopping basket was still more expensive than a basket filled with comparable animal food products. Now the consumer can save up to 20% by replacing animal with plant-based products.
Press release latest publicationPublications
The Netherlands: Price differences between animal and plant-based products in the supermarket
Belgium: Price differences between meat and meat substitutes in Belgian supermarkets
The Netherlands: An update on price differences between meat and meat substitutes
The Netherlands: Price differences meat and meat substitutes
News
Lidl voert brede prijsverlaging in plantaardig door
Lidl voert brede prijsverlaging in plantaardig door
Partners
Proveg Nederland
Partner Nederland
Eva Zvw
Partner Belgium